Nick van Zuijlen
Digital strategy
and operations
consultant
Build the strategy. Fix the flow.
Make it happen.
You need a Digital Transformation Advisor?
Strategies for
digital
success
• Digital strategy that delivers measurable results
• A business case that secures stakeholder buy-in
• An actionable roadmap to drive digital transformation
You need a Workflow & Automation Specialist?
Optimize your operations
• Streamlined processes that enhance operational efficiency
• Workflow automation to reduce manual tasks and errors
•Seamless execution of your digital initiatives from start to finish
Industries
From buzz words to business results
Let's turn your digital ambition into something measurable, scalable - and actually useful
Meet Nick
Nick is the person in the group who dreams big and has the motivation to bring ideas to life.As a driven consultant, Nick specializes in leading strategic projects, focusing on implementing flexible and scalable digital business processes.Nick is not afraid to roll up his sleeves and take his responsibility. He is challenged by complex issues in highly dynamic work environments with room for initiative. His core qualities are analytical thinking and connecting different parties and disciplines in order to give pragmatic and workable solutions. His strategic thinking is further reinforced by certifications in Lean Six Sigma Black Belt and Strategic Management
MAIN FOCUS AREAS
• Consumer Goods / Retail
• eCommerce / D2C / B2B
• Travel & Hospitality
• Logistics & Supply Chain
| Certification | |
|---|---|
| • Business Strategy and Financial Performance | Insead, 2023 |
| • Digital Disruption: Strategies for Digital Transformation | Cambridge Judge Business School, 2002 |
| • Strategic Management & Innovation | Copenhagen Business School (online, 2021) |
| • OCEB 2 Fundamental (Business Analysis) | 2018 |
| • Lean Six Sigma Black Belt | 2016 |
| • Master Public Administration | Erasmus University Rotterdam, 2011-2012 |
Services / 01
Digital Strategy Development
For businesses seeking clarity on where and how to go digital - and why.
I develop tailored strategies that align technology with business goals and deliver measurable value.
| • Assess your current digital maturity and business context |
| • Identify digital opportunities that support your strategic priorities |
| • Present strategy options with pros, cons, and financial impact |
| • Build business cases to support smart, data-driven decisions |
Outcome: a board-ready document with clear recommendations, estimated ROI and an executive decision framework
Services / 02
Process & workflow mapping
For companies with clunky, inconsistent, or manual internal operations. In the role of Business Analyst, I help bring clarity and structure through detailed workflow mapping and optimization.
| • Map your current ("As-Is") and future ("To-Be") processes using tools like MS Visio, MIRO, or Lucidchart. |
| • Identify inefficiencies, manual workarounds, and process gaps holding your teams back. |
| • Design streamlined workflows and recommend tools to support automation and efficiency. |
Outcome: a detailed visual map of current vs. ideal workflows, plus a plan to improve internal operations and efficiency
Services / 03
Digital roadmap execution
For businesses that have strategy - and need help with execution. In the role of Program manager, deliver a results-driven digital roadmap and guide every phase of transformation.
| • Develop milestone-based execution roadmap, ensuring every step is aligned with your objectives |
| • Create a KPI-driven implementation plan to track progress and measure success. |
| • Offer hands-on support for vendor and tool selection, pilot projects, and continuous progress monitoring. |
Outcome: a customized, measurable roadmap that ensures your strategy is effectively translated into action - phase by phase
Success stories
Case Study
Transformation plan for eCom D2C Operating model
As as part of a team Nick conducted strategic and operational analysis, re-designed core D2C to-be business processes so the business could effectively trade, and developed the supporting organizational setup.Result: A scalable D2C transformation plan, including a clear domain architecture, optimized business processes, and an effective organizational structure. Next steps would be to assemble a transformation team and define transformation project plan.
Case Study
Studio Immersief
Strategic plan for digital transformation in the B2B market
Delivery:
• Expand B2B collaboration with cultural organizations
• Strengthening of expert status in market
• Improve digital skills in team
Case Study
Program Manager CX/Tech/Operations
For a multi-year strategic initiative I drove strategic progress across teams in Operations and Tech. I led OKR tracking, coordinated milestones across teams, and ensured alignment between business and tech. As the main point of contact, I streamlined updates, resolved blockers, and kept the multi-year program on track and delivering results.
VZ Consulting - Lidewijdepad 172 - Amsterdam - KVK 87447630